
June 2, 2009 |
2009-R-0175 | |
UCONN WOMEN'S BASKETBALL PROGRAM | ||
| ||
By: Rute Pinho, Research Analyst II | ||
You asked several questions regarding the UConn women's basketball program. You wanted to know (1) how much revenue it generates; (2) what it costs to operate, including ancillary costs; (3) the value and funding source for players' scholarships; and (4) the program's graduation rate.
You asked these questions in response to a recent OLR report, 2009-R-0129, concerning the men's basketball program.
SUMMARY
In FY 08, the UConn women's basketball program generated $12 million in direct and indirect revenue and spent $6.3 million in direct and indirect expenses. This included $494,023 in players' scholarships paid by the Division of Athletics. This compares to $14.07 million in revenue and $7.8 million in expenses for the men's basketball program during the same period.
The graduation rate for women's basketball players who entered in the 2001-02 school year is 100%. This compares to 33% for men's basketball players and 74% for all UConn Storrs freshman in this cohort. The 2001 freshman cohort graduation rate among all Division I women's basketball programs was 65%.
REVENUES AND EXPENSES
Table 1 shows FY 08 revenue and expenses for the UConn women's basketball program. The program earned a total $12 million during this period; $5.2 million in direct revenue and $6.7 million in indirect revenue. This compares to $7.3 million in direct revenue and $6.7 million in indirect revenue for the men's basketball program in FY 08.
The women's basketball program spent $6.3 million in FY 08. This includes $4.6 million in direct expenses (including $494,023 in scholarships), $0.13 million for support staff, and $1.5 million in other Division of Athletics' indirect expenses attributable to the program. (The support staff expense total includes $32,500 for an academic advisor and academic tutors paid for by UConn's Office of the Provost.) In comparison, the men's basketball program spent $6 million in direct expenses, $0.3 million for support staff, and $1.5 million in indirect expenses in this same period.
As with the men's program, The Division of Athletics attributes 27% of its total indirect revenue and 30% of its indirect expenses to the women's basketball program.
Table 1. UConn Women's Basketball: FY 08 Revenue and Expenses Summary
Direct Revenue | |
Ticket Sales |
$2,538,515 |
Radio |
130,288 |
Big East Distribution |
1,026,423 |
CPTV |
1,000,000 |
Media Guides |
10,203 |
Novelties |
4,105 |
Other Revenue |
2,010 |
Foundation |
525,623 |
Concessions |
30,143 |
Camps |
3,233 |
Total Direct Revenue |
5,270,543 |
Total Attributable Indirect Revenue (Table 2) |
6,733,426 |
Direct + Attributable Indirect Revenue |
12,003,969 |
Direct Expenses | |
Salaries/Fringe Benefits |
1,974,799 |
Operating Expenses |
1,286,980 |
Scholarships |
494,023 |
Table 1 Continued
Direct Expenses | |
Home Game Operations |
884,084 |
Subtotal |
4,639,886 |
Support Staff Expenses | |
Athletic Trainer |
56,768 |
Strength Coach |
42,325 |
Academic Advisor*(a) |
31,500 |
Academic Tutors* |
1,000 |
Support Staff Total Expenditures |
131,593 |
Total Direct + Support Staff Expenses |
4,771,479 |
Total Attributable Indirect Expenditures (Table 3) |
1,515,615 |
Direct + Attributable Indirect Expenditures |
6,287,094 |
*Expenses paid by the Office of the Provost
(a) This advisor also serves as the Counseling Program for Intercollegiate Athletes director; Amount included represents 25% of the advisor's total salary
Source: UConn Government Relations Office
Table 2. UConn Division of Athletics Indirect Revenue
Indirect Revenue | |
Athletics Fundraising |
$14,201,432 |
Corporate Sponsorship, Bartering |
7,786,219 |
Licensing |
457,102 |
Total |
22,444,753 |
Total Attributable to WBB (30%) |
6,733,426 |
Source: UConn Government Relations Office
Table 3. UConn Division of Athletics Indirect Expenses
Indirect Expenses | |||
FY 08 Actual |
Women's Basketball |
% Attributable | |
Facilities- Gampel |
$269,895 |
$121,453 |
45% |
Facilities- Gampel Seating |
100,000 |
50,000 |
50% |
Spirit Groups |
250,826 |
50,165 |
20% |
Table 3 Contined
Indirect Expenses | |||
FY 08 Actual |
Women's Basketball |
% Attributable | |
Athletic Injury Expenses |
594,382 |
89,157 |
15% |
Fundraising, Marketing, Sponsorship, Bartering Expenses |
3,154,102 |
788,526 |
25% |
Event Management |
470,940 |
211,923 |
45% |
Miscellaneous |
150,585 |
12,047 |
8% |
Ticket Printing |
309,783 |
105,326 |
34% |
Video Equipment & Services |
181,095 |
54,329 |
30% |
NCAA Compliance |
108,966 |
32,690 |
30% |
Total |
5,590,574 |
1,515,615 |
27% |
Source: UConn Government Relations Office
GRADUATION RATE
The six-year graduation rate for students who entered the UConn Storrs campus in Fall 2001 is 74% (Higher Education Counts 2009 Report, Department of Higher Education). The graduation rate for UConn women's basketball players who entered in this cohort is 100%. The four-class average graduation rate for women's basketball players entering from 1998-99 through 2001-02 is 83%. (This compares to 33% for men's basketball players in the 2001 cohort.) Alternatively, the 2001 freshman cohort graduation rate among all Division I women's basketball programs was 65% (National Collegiate Athletic Association [NCAA] Graduation Success Rates Reports).
RP:ak